My approach is based on developing ideas ‘with’ clients not ‘for’ clients. Agencies typically take a brief then go away and develop ideas away from the client. Whilst I can do this, I much prefer to develop ideas in partnership with clients. The results are more authentic and true to the client’s values and they are more invested in the ideas and are more passionate about them.
The majority of agencies are not very flexible in how they work. They have strict rules and systems they must use for every client. As a Consultant I look at each project on its own merits and tailor the service I provide to match each client’s own unique needs. I can skip steps, add new steps, switch to agile development, start projects at different stages, all depending on the client’s specific requirements. On a typical project my fees will be half of what an agency would charge.
To achieve this I have developed my own unique process that allows me to work seamlessly with new clients, regardless of how much experience they have or how well established their Brand is. The process is a mix of inspiration, research, ideation and creation. Depending on the client and the job I pull in the relevant tools and specialists, where necessary, to help us achieve the desired results. You don’t get passed from account manager, to junior designer, to company director, to strategy manager, it’s just me working with you all the way, taking complete responsibility for building your brand.
If that sounds like what you need then please do get in touch.
Cheers
Lee